Let me rephrase that...
You decided to walk away from 9-5 and to become your own boss.
Have an idea for a business but don’t know where to begin…
OR
you’ve worked hard to get to where you’re today. All is well, except, it feels as though you should be further ahead with your personal brand – recognised and respected as the expert in your field.
What if you knew exactly what to do for your brand. You can master your brand that would represent you and portray your image so well that people instantly recognise you as a market leader.
And what if you could have all that without hiring a team of people – brand strategist, graphic designer, copywriter, web developer, branding photographer? Because you simply don’t have time or energy for it and you just want to get started.
The authentic brand you build for yourself is the one that attracts your ideal customers…
Because the images, the words, the colours and your photos speak directly to the people you want to attract, because they love to see and hear what you have to say.
If you want to master Brand Building for your business…
Keep reading!
Here's the problem...
You know that in order to have a successful business, you need a strong brand.
However, you’re bombarded with negative self-talk even before you begin:
- “What would they say about me?”
- “I don’t know how to put myself out there”
- “I’m not photogenic”
- “My work should speak for itself!” (Top tip – It doesn’t!)
- “I hate the idea of self-promotion”
- “I don’t know what to do for social media”
- “I’m not technical”
- “I don’t know where to get started”
Can you imagine?
Imagine having a brand that shows the best version of you - authentic, professional & attracts ideal customers without fear, stress or sleazy sales tactics.
What would be possible for you?
- Feeling clear about what your brand is about
- Feeling excited about promoting your business
- Feeling confident sharing your ideas with the world
- Having endless ideas for content
- Feeling proud to have your brand as the extension of yourself and the business
- Get respected and admired by your tribe.
All of this is not only possible, it will happen when you join Brand Build Mastery.
Ready to design and build your own beautifully professional brand?
It will look so good - people will think you hired a brand design agency.
If this sounds too good to be true? Take a look at the results...
Victoria's story
As a personal stylist, she felt stuck doing daily outfit posts on Instagram all the time. She wanted to portray more of her personal values and brand ethos, but felt she was on a social media hamster-wheel without any direction.
With Brand Build Mastery, she found her voice and rapidly developed a new brand image and the name to match! Victoria is based in Switzerland.
With Brand Build Mastery, she found her voice and rapidly developed a new brand image and the name to match! Victoria is based in Switzerland.
Before
Victoria’s Instagram feed before Brand Build Mastery.
After
Victoria’s new profile with the new name “Styling with Victoria’. She developed a new cohesive and stylish brand image and launched it within 4 weeks!
(@stylingwithvictoria)
Caro's story
After working in recruitment and HR for more than a decade, she felt it was time for her to start her own consulting business. As a start-up, she wanted to do it right.
Thanks to the Brand Build Mastery program, within a few months of launching her business, Caro was seen as the market leader in her field. She's been running a highly profitable business ever since. Caro is based in Australia. (@caromonroyt)
Thanks to the Brand Build Mastery program, within a few months of launching her business, Caro was seen as the market leader in her field. She's been running a highly profitable business ever since. Caro is based in Australia. (@caromonroyt)
Caro says:
Caro's website and Instagram feed
Ready to take action?
If you have other questions, feel free to contact me via studio@songyknox.com.au
Mon Panama's story
Here’s what Anne-Claude says...
She owns Mon Pamana, a Panama hats and wicker bag brand based in Thailand
"Before COVID I was running a B2B business, selling to hotels, but with the pandemic I had to switch quickly to sell directly to consumers. That meant I had to learn to brand myself fast. Thanks to Songy, I learned that branding means weaving in my personal stories to show what makes me truly me and, by extension, to show the truly authentic brand that I want to market. It also means being intentional about the message that carries beyond my products."
If you want to build a brand that not only looks professional but also speaks your truths, I have something for you…
Introducing
BBM is the step-by-step system that teaches you how to design and build an irresistible brand for your business and yourself.
Here’s what’s inside Brand Build Mastery...
And it's continuously updated as a flagship program.
1. (Re) discover YOU & Your Hero
- Your Personality – you’ll re-discover yourself through personality profiling, character strengths and values
- Your Stories – overcoming potential blocks in your internal narrative and help to re-write your stories
- Your Heroes – your audience & empathy mapping process, digging deep into the psychology of ourselves and your customers
- Positioning – advanced techniques on how to stand out from the crowded market place
2. Brand Story
- Your Brand Building Journey – a big picture view of where you’re heading in your branding journey
- Your Hero’s Journey Overview – learning the framework on storytelling for building your brand message
- Your Hero’s Journey in Details – fleshing our your stories to build a compelling brand narrative
- Your Story in Action – start implementing the brand narrative into your (website) landing page content
3. Brand Lab
- Your Brand Emotion – learn to create an emotional compelling brand
- Your Personal Colours – learn your colours to look and feel great
- Your Brand Colours – choosing your colours based on your brand emotion
- Your Brand Fonts – how to choose font types aligned with your brand emotion
- BONUS – turn you ‘signature’ into a logo
- Your Visual Brand Kit – putting them all together into your own brand kit like a pro!
4. Trust Builder
- Your Brand Photos pt1 – brand photography masterclass
- Tools of the Trade – basic tool kit for fab brand photos
- Your Brand photos pt2 – edit your photos like a pro
- Your Brand Videos pt1 – learning to record yourself
- Your Brand Videos pt2 – edit your video clips and publish them with your brand style
- Content Strategy for Your Brand – how to never run out of content
- Positioning Revisited – review your positioning from Module 1
- Coming soon! Product Photography Secrets – quick & easy way to create professional images for your products
5. Magnetic You
- Your Branded Presence – creating a cohesive brand
- IG & Your Brand – your Instagram Growth Strategy
- Lead magnet pt1 – learning all about magnets
- Lead magnet pt2 – creation to delivery, the full process in details
- Landing page that converts – winning landing page copy
- BONUS – beautiful HTML email signature for your brand using free tools
- Coming soon! BONUS – fab feed build to go from 0 to 100 on Instagram fast
6. Launch Sequence
- Website Tech Options – best available tech options walk through to simplify your website launch
- Setting up your site – set up a site like a pro, step-by-step guide
- Your landing page – create your page to launch
- Hook them all up – putting everything together
- Growth Mindset – design thinking and mindful branding to cap off the journey
What makes BBM different?
BBM is a one of a kind program combining psychology, marketing, brand design, photography and website training with comprehensive video lessons, workbooks and done-for-you templates.
BBM is a journey which takes you from merely having an idea to launching a fully fledged brand.
Each lesson is packed with actionable insights. Your output from each module builds into ultimately creating your magnetic brand.
And it won't happen overnight...
Some courses promise a quick result. When you put money down for something like that you know in your heart it's more about hope than reality.
With BBM, you'll see results and changes in yourself from the very first lesson but only if you invest the time and emotional labour that each lesson demands. If you're looking for a quick fix or an overnight success, this isn't for you.
And there's more...
- Limited time only sign up today and receive a personalised photo review
Valued at $250
After you finish Module 4, Songy will give you a BONUS personalised review of your branding photos and help with finishing touches so that you can have a professional’s eye on your images before the launch of your brand.
You'll receive a video recording of the feedback and a set of edited images.
- Strictly limited! sign up today and receive a FREE review of your webpage copy
Valued at $180
After you finish Module 5, Songy will give you a BONUS personalised review as well as an edit of your landing page copy performed by a professional editor who's been editing my website and marketing content for more than a decade.
You'll receive a video recording and the edited copy of your content document. This is limited to the landing (1) page copy covered in the program.
Are you ready to level up to create an epic brand and grow your business?
Join Brand Build Mastery
Prices are in USD
Course Only
with Group Coaching
$ 975
-
Lifetime access
-
Free course updates
-
Access to group coaching
Course & 1:1 Coaching
Available for limited time only
POA
-
Lifetime access
-
Free course updates
-
Weekly 1:1 coaching
-
Customised content
-
Paid across 6 month instalments
Apply
Only available for suitable candidates. You'll be invited to fill out a questionnaire then book a free consultation.
Hi, Nice to meet you!
I'm Songy and I can't wait to guide you through the process of launching your epic brand with your new or existing business.
You see, I understand how overwhelming it can be when you see the marketplace saturated with people getting in your face and hustling their way to gain audience attention, and you can’t see yourself doing all that. You want yourself and your business to look great, but you’re not even sure how to achieve that without spending a fortune.
That’s why I developed Brand Build Mastery. With nearly two decades of experience in marketing, media, design, web, UX and photography, I bring you the most comprehensive and pedagogically sound online program to help you launch and grow your business with integrity and authenticity. I teach you things that you can’t learn even through an MBA or the most advanced marketing programs.
So I can’t wait to welcome you to the program and take on your journey of discovery, transformation and growth.
I’ll see you inside!
Frequently Asked Questions
You have questions. I have answers.
If you have other questions, feel free to contact me via studio@songyknox.com.au
Yes, more than anything else, BBM is what you need right now! Why? Because you really need to know about yourself and your audience before going off to get a visual identity designed (logo, business card, website etc) or you may ultimately create a brand potentially mismatched with yourself and your audience. I’ve seen that happen so many times. It’s not funny. That’s why so many of my clients came to me precisely for that reason – they were having to re-do because they didn’t take the proper steps to establish their brand in the first place.
BBM is fantastic for startup businesses as it will save you tons of time, money and resources. However, my clients who have gone through the system have mostly been existing business owners. They told me it was the best thing they did for their business, wishing they had learned all they got from BBM when they first started out.
As mentioned, most of my clients who have gone through the program were existing business owners. BBM is great for refining your brand message, audience targeting and redefining your brand image to expand your brand reach and grow your business. Every business goes through a trough. BBM is great for getting out of that so that you can experience exponential growth. One of my clients doubled her audience from 16K to 36K after working with me.
There are 6 modules and each module contains normally 5 lessons. It entirely depends on how much time you can invest. If you’re in the process of launching a new business (with some time available), you’ll be able to finish a module a week. If you’re already running a business, and you’re extremely time-poor, it would take longer. I recommend not rushing through it.
Each lesson has up to a 30-minute long video and accompanying worksheets. This could take up to an hour or so. That means it could take 4 to 5 hours for each module. However, this is entirely up to an individual’s learning pace.
If you do not skip any lessons and implement all the strategies from the program you could expect results within 8 to 12 weeks. Some clients experience super fast results and others take some time to implement all they learn. A bias towards ‘action’ is your friend!
The program offers a FREE group Q&A session where Songy answers questions posted in the learning portal as well as during the Q&A session. 1:1 personalised coaching is offered as a separate service for a very limited number of clients. If interested, please write to studio@songyknox.com.au.
No worries! The program is designed to cater for anyone who can use a computer (isn’t that just about everyone nowadays?). If you have an account with Google it’s helpful, as some of the tools use Google’s free apps. It’s also helpful if you’re using Canva or have used it before.
There is no absolute guarantee in life, is there? This program requires your commitment-time, resources, and emotional labour. If you’re committed and do the work you’ll see positive results almost right away in many areas of your life. That I can promise you because I’ve seen that happening with all my clients.
Ready to take action?
If you have other questions, feel free to contact me via studio@songyknox.com.au
still on the fence?
This program is perfect for you, if...
You’re fed up with your 9-5 job and about to walk away from it OR have done so already – I did exactly that 7 years ago and it took me so long to get my business off the ground because there was no such program as BBM at the time. I’ve made so many mistakes and I can say with confidence that you can skip all the drama! Launch and grow your business like a pro with BBM.
You have a business idea but you’re not sure how to go about launching it – Before committing to any kind of logo design or website development etc, it is an absolute must to go through the BBM process outlined in the program to ensure that you don’t end up wasting your valuable cash before launching your business.
You’re about to launch a new business – That’s awesome. Let’s make sure that your launch is going to be as smooth and successful as possible. We want to tick all the boxes before the launch. We want to avoid tumbleweeds when we launch. We want people to contact you and notice you when you launch. That’s what the program will help you do.
You want to revamp your current brand – Is your brand looking a little old and tired? Or perhaps it’s time for you to pivot because you’re feeling a little stuck. The program will be a perfect catalyst to get you unstuck and help you level up.
You tried the branding thing but it didn’t quite work out – Yes, many entrepreneurs go through DIY and fail to create a cohesive brand. This is where Brand Build Mastery comes in. It will give you the necessary scaffolding to tie it all together so that you can create a solid and compelling brand that looks and feels totally pro.
Our Happy Clients!
Working with Songy on my brand building was the BEST investment I made in launching my business!
You want Songy in your life if you want to brand yourself and your business for success.
Caro
Empower Consulting
I just wanted to say how much I love working with you, how it has all come together as a result. Thank you for elevating my brand, giving me clarity and for helping me to find the confidence to really put my work out there because I know it’s truly one of a kind.
Jules
Stories of Play
Even though at first I came in thinking I knew what I wanted to do, from the very first conversation with Songy, so much was revealed that I wasn’t aware of myself. After each session, it became much more clear. The work I did with Songy was vital in developing my brand and understanding the people I want to serve as clients.
khumbo
Chiletso Coaching
Ready to take action?
If you have other questions, feel free to contact me via studio@songyknox.com.au
Copyright © 2021 Songy Knox Personal Branding Mentor