My mission is to help you create a brand and photos representing who you are and what you do so that you can market your work with confidence.

Does any of this sound familiar?

  • “I’m not good at marketing”
  • “I’m good at what I do. My work should speak for itself” (but it doesn’t, does it?)
  • “I’m not photogenic so I can’t put my photos on the website”
  • “I’m not confident to be the face of my brand”
  • “I don’t have the right personality.”

If so, you’ve come to the right place.

Hi, I’m Songy, your personal brand coach & photographer. I help women in business to become the face of their brands with confidence.

After spending the last two decades in diverse areas such as design, marketing, media, fashion photography and running my own business, I’ve learned exactly what it takes to build a brand and run a successful business. And I want to help you do the same.

Imagine yourself:

  • Knowing exactly how to introduce yourself
  • Having nailed your brand message and knowing exactly what you stand for
  • Deeply understand your audience and know how to connect with them
  • Feeling confident about your business and your brand.
  • And grow your business!

I’m here to help you so that you can become more visible so that your audience can find you. And during the process, you’ll gain the clarity and confidence you need to grow your business. You’ve worked too hard already not to have a strong brand representing you and your work.

Are you ready to level up with your brand building?

Sign up to receive my (almost) weekly updates on Personal Brand Building and Marketing insights right in your inbox. No junk, just pure insights and brand building fun.


Armed with a prestigious background in fine Arts, Songy Knox is well-known as one of Perth’s elite fashion style photographers. Before launching herself fully into her passion for photography, Songy took a hiatus from her artist’s life to successfully springboard into the corporate world as a Business Process Engineer for large multi-nationals before becoming an expert in human centred design and technology. Her life has since come full circle. She now dedicates herself to creating images for professional women so that they can confidently show up and market themselves and what they do more powerfully and with greater impact. She is considered a muse by her clients, helping them to see themselves as beautiful and as unique as they truly are.

Twenty odd years ago, I was a Fine Arts graduate in Seoul. Five years ago, I was a star performer in corporate Australia, managing teams, leading change, making buckets of money. And miserable. I needed to get out. Feel fulfilled? I didn’t know. That’s where my real story begins.

In 2008, I picked up a camera and started looking at the world in a different way. First, it was fashion shows. I blogged about them. Shared and people shared with me. That’s when I knew what was missing from my work-life. Connection. I got hooked. So hooked that in 2010, Perth’s Sunday Times featured my blog as the one to watch out for during Perth Fashion Festival. My camera became my tool of connection and photography blossomed bigger than a nice secure job with a six-figure income. I walked out into the unknown to begin a photography business and it was terrifying.

Was I good enough to be a professional photographer? Was I smart enough to run a business? Would I be one of those thousands who went solo and failed? I had all those doubts. I began photographing women (and occasionally men), and I learned their stories. My photographs told their stories, while I remained hidden behind the lens. IMPOSTER!

The more stories I heard, the more I realised how connected we all are. There’s no need to hide. We do the work together. It’s as beautifully life-changing, empowering and inspiring for me as it is for my clients. Just ask them! That’s my life now, and that’s how I inspire and empower myself – giving power to those I work with. Come join us. Connect. Share. Empower and be empowered.

Follow Songy on Instagram

What They Say About Working With Songy

These are messages from past clients sharing their experience of what it was like working with Songy for their personal brand building and creating their images.